HOW TO GET AHEAD IN EXPERIENCE DESIGN
I come up with ideas that generate brands revenue and recognition. As an experience designer with a background in advertising, I represent the only bundle (of joy, clearly) your company will ever need.
ETHIC
x concepts that solve client problems ($$$)
x developing experiences that build playgrounds
x adaptive to agency and in-house environments
x proven track record in building and managing creative teams
x internal and external stakeholder management (marketers, fabricators, etc.)
RESULTS
x won pitches for Pepsi surpassing $3 billion (yes, billion) in revenue
x built the first AR retail experience in the world (SK-II in Harajuku, Tokyo)
x built the first AR app for Pepsi’s new rebrand spanning 1500 C&U’s in North America
x built an incredible creative team at PepsiCo’s in-house agency
STYLE
x concepts and people are the only things I care about
x experience design x creative technology integration
x motion x sound x architecture x tech savvy
ACCOMPLISHMENTS
x Parsons The New School (Master of Arts)
x AWOL AR startup / NYC Media Lab
x Mentor @ New Inc. [ New Museum ]
x Speaker @ C&U’s in North America
x ACD @ The New York Times
x CD @ Pepsi